Experience
QUESTUS | SF → REMOTE SINCE 2019
Associate Creative Director | DEC 2023 – PRESENT
In my current role, I define art direction across high-profile campaigns and brand systems, shape briefs alongside account teams, keeping strategy top of mind, and guide projects through to delivery. I manage and mentor direct reports with a real focus on their growth and creative output, present and sell work to clients and leadership, and work closely with production and freelance partners to make sure the final work lives up to agency standards.
Senior Art Director | NOV 2021 – DEC 2023
As Senior AD, I was the primary art lead on large-scale projects for Wyndham Hotels Group, owning visual direction across broadcast, CTV, and a wide multi-brand social portfolio. I brought a fine eye for detail to everything the team produced, reviewed output to ensure consistency and quality, and began stepping into a mentorship role with junior creatives while staying close to the hands-on work.
Art Director | SEPT 2019 – NOV 2021
I served as the primary creative lead for Capital One's newly formed Tech division, developing a visual identity system and producing launch materials on aggressive timelines. Alongside that I worked across the Wyndham portfolio as an art director and motion designer, driving social content across multiple brands and contributing to big-idea concepting that pushed the creative beyond the expected.
Jr. Art Director | MAR 2018– SEPT 2019
I focused on building a strong foundation across design and motion, working across email templates, landing pages, and platform-specific social content. I developed fluency in what works across digital channels and learned how to balance creative ambition with clarity and performance.
Designer | MAY 2017 – MAR 2018
I supported the Universal Hollywood account, producing high volumes of IP-driven display ads, promotional creative, and digital assets for web and email. I built production range and efficiency while keeping the quality of the work consistently high.
iCrossing (iX) | SF
Designer | AUG 2014 – MAY 2017
I contributed to interactive digital experiences and brand identity work, collaborating with creative leadership on pitches and campaign development.
Creative Design Intern | JUN 2014 – AUG 2014
I supported the creative team across projects while learning agency workflows, fundamentals, and production standards.
Education
Academy of Art University | SF
BFA Program, Web Design and New Media | 2010 – 2016
Oakland Community College | Detroit
General Ed. & Photography | 2006 – 2007
Contact
tedDherteg@gmail.com
248-495-3808
Accolades
Travelodge by Wyndham | #Travelarge
Shorty Award
Super 8 by Wyndham | Human Hug Project
Shorty Award
Days Inn by Wyndham | Leveling the playing field
Shorty Award - Winner
Ramada by Wyndham | Say Hello to My World
Shorty Award
Golden 1 & Sac. Kings | We are 1
Diamond Award Winner OOH
Current clients
Golden 1 Credit Union
Universal Parks & Resorts
Healthy Paws
Discover
Past clients
Gone but not forgotten
Wyndham Hotels Group (18 Brands)
Capital One
Disney
Pelican
The Home Depot
Amazon
Axia Solar
CEATI
New Chapter
Driscolls
Fannie Mae
Goddard Schools
World Poker Tour
The Capital Group
Adobe
Mitsubishi
Firestone
PetSmart
Sunrun
Republic Services
Humana
Me, 20 years ago. A drummer all about music. Designing CD art, t-shirts, posters, and gig flyers is where my creative journey began.
Email
tedDherteg@gmail.com
Phone
(248) 495-3808